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Amy Chen

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Real Talk: Bring Out The Bold

April 28, 2016

Yesterday I had the opportunity to get an exclusive lab tour at the LISTERINEยฎ headquarters in Morris Plains, NJ. They just launched a new campaign last month called BRING OUT THE BOLDโ„ข. The brand is renowned for being the #1 mouthwash recommended by dentists and is dedicated to the bold research and science behind their product(s). It was so much fun spending the day at their offices learning about what they do!

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In real talk Tags Listerine, bloglovin, #BringOutTheBold

Best of 2015 / Happy 2016!

January 1, 2016

HAPPY 2016!

Like everyone else on the planet rn, I'm taking a moment to look back on 2015 - I can't believe that it's over! It's crazy how fast time flies.. and naturally, it's a time to take a moment and reflect on "what was" and speculate "what will be."

Today, I wanted to quickly drop in and share some of my favorite posts from the year. 2015 was my first full year of blogging, and that's something I'm personally pretty proud of! While I may not have completed all of my 2015 resolutions (let's be real.. who has?), I'm glad that I stayed committed to regularly writing / creating blog posts. As I've mentioned before, a lot of time and energy goes into running a blog - and it's really nice to look back and see the year's content all in one place. These posts by no means cover every single thing that's happened to me in 2015, but I think they create a nice highlight reel:

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In design, diy, food, real talk, style, wanderlust, photography Tags 2016, New Year's, archive, 2015, happy new year

5 Things I've Learned In My First Year of Blogging

September 15, 2015

I can't believe that it's already been a year since I've started this blog section of my website. (!!!) 

It was always something I had thought about starting - and at one point I decided it was time to finally act upon that. As a fresh grad, I was feeling super lost in terms of what I wanted to do with my life, and I wanted a place where I could explore my multiple interests. So far it has been a super rewarding experience! Today I wanted to share 5 things I've learned in this first year of my blogging career, and share some insight on what it takes to run a blog. Whether you are contemplating starting your own blog, recently just started a blog, or have been blogging for years - I'm hoping my insight is helpful to you! :)

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In real talk Tags blog, blogging, tips, blog birthday

Real Talk: The Specialist vs. The Generalist

July 15, 2015

For awhile, I was convinced that I needed to limit my love to one thing - but I'm learning to accept the fact that I love a lot of things, and that it's okay. It's okay to be some sort of creative nomad, and it's okay that I'm not the ultimate master at any one particular thing. It's okay to explore and immerse myself in a number of things, and it's okay that I don't have it all figured out just yet.

"Love what you do and do what you love."

You hear it all the time, but what the hell are you supposed to do when you don't exactly know what that thing that you love is? We graduate from high school and are expected to narrow that thing we love down to a college major. When we graduate from college, we are expected to then turn that college major into a job. With this societal mindset, we're trained to believe that that thing we do for a living, that thing that sets our soul on fire, that thing that we love has to be one thing - one thing that we decide upon in those exact moments -- but what if we don't know what that thing is when those times come? And what happens when you can't quite pinpoint just one thing? What happens when you love a lot of things?

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In real talk, design Tags the struggle is real, James Victore, burning questions
amy_chen_design_2015_cropped.jpg

15 Mantras For 2015!

January 8, 2015

Happy New Year! I can't believe that it's 2015 already - 2014 came and went so fast! 

This being my first full year of post-grad life, I'm feeling like kicking some serious ass and have decided to take up a personal project. Gotta start the new year with a bang! ;) I have been wanting to work on my hand-lettering typography skills for a little while now, and so I created this little project to share with you all: a series of 15 hand-lettered mantras for 2015! (If it all goes well, I may do more than 15). I have looked to inspiring / motivational quotes quite a bit this past year to get me through some of my lowest points. Sometimes when you're not feeling on top of the world, reading just the right words can totally change your mood and mindset. 

New Year's is always a time to reflect back on all that has happened in the last year, acknowledge what you have learned, and revel in all the ways that you have grown. It is also a time to set new goals, hopes, and dreams - and find a way to make the next year even better. With my "15 Mantras For 2015" project, I hope to share with you some "words to live by" to keep your spirits flying high in the new year. By taking steps to fulfill my resolution, I am also hoping to motivate you to fulfill yours as well. 

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In design, real talk Tags my2015mantra, handlettering, typography, Society6
(it looks like I'm totally flipping the bird, but I assure you - I'm not hahaโ€ฆ) 

(it looks like I'm totally flipping the bird, but I assure you - I'm not hahaโ€ฆ) 

Someday, Someday, Maybe

November 4, 2014

Lately I've been channelling my inner Mulan, so let's get down to business:

I have taken up blogging (and social media to promote the blogging) pretty much full storm. I wake up and tackle a list of things to accomplish for my blog, and set out to do those things throughout the day. Whether it's plan new posts, photograph for an upcoming post, or sit down and write - it has all been quite a bit of work -- work that I truly enjoy. I treat it like a job, except the one problem is that I'm not getting paid for any of this, lol. I really hope that this blog can eventually become my main source of income some day (sooner rather than later), but for now I'm okay with it being something I do for pure enjoyment. I have faith that if I keep being gung-ho with it all, it will pay off - but that is much easier said than done. I know it's going to take time to establish, and I am aware of that. The support thus far has been incredible, though - and to those of you who have reached out to offer encouraging words - it seriously means the world to me.

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In design, real talk Tags happiness, dreams, Dia, Dan Flavin, Lauren Graham, Mulan
A fortune I opened the day after starting this blog; I shit you not. 

A fortune I opened the day after starting this blog; I shit you not. 

What are YOU waiting for?

September 15, 2014

Todayโ€™s the day. Iโ€™ve decided I FINALLY, actually, seriously, really am going to start a blog. It is something I have contemplated for months and monthsโ€ฆ and I am finally taking the damn plunge. Iโ€™ve thought about it so many times before, and I constantly made excuses and put it off. What is the โ€œthemeโ€ of my blog going to be? What will I name it? Will anyone really read it? Will anyone care? Am I a good enough writer? The whole world is going to judge the shit out of me. Iโ€™m going to wait until I have a full-time steady job. Iโ€™m going to wait until I have my own apartment so I have a prettier interior to photograph. Iโ€™m going to wait until I have things to blog about. Iโ€™m going to wait until people know who I am. No more waiting.

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In real talk Tags Austin Kleon, Show Your Work!, blog, motivation
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AMYVENTURES

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POPULAR POSTS

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The Summer It Turned Yummy
The Summer It Turned Yummy
about 4 months ago
Recess in Cape May
Recess in Cape May
about 7 months ago
Strawberry Picking, Peony Peeping, Park Frolicking
Strawberry Picking, Peony Peeping, Park Frolicking
about 7 months ago
Spring Things
Spring Things
about 9 months ago
Cemetery Season: Poetry Month + The Grief of April
Cemetery Season: Poetry Month + The Grief of April
about 9 months ago
Solo Day Trip to Seaside Heights
Solo Day Trip to Seaside Heights
about 10 months ago
Reframing a "Mundane Chore" as an Adventure: Visiting a New Grocery Store
Reframing a "Mundane Chore" as an Adventure: Visiting a New Grocery Store
about 10 months ago
Creating In Community
Creating In Community
about 10 months ago
A Sunny Sunday for the Soul in NYC
A Sunny Sunday for the Soul in NYC
about 11 months ago
Christmas Cookies 2024
Christmas Cookies 2024
about a year ago

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@AMYVENTURES
a very fun โœจgirls dayโœจ / joint birthday celebration with @rebeccaedenphoto and @sarabryn ๐Ÿฅณ๐ŸŽˆ๐ŸŽ‚

@12.matcha - for matcha lattes (duh), matcha / hojicha / mango ice cream, and yuzu madeleine ๐Ÿต
@liz.christy.garden - was so surprised to see the snowdro
a look back on 2025 through my junk journal (I finally finished the last few holiday spreads last night ๐ŸŽ€) - I’ve kept written journals my whole life, but this was my first full year of journaling in this format, and it is really fun to flip t
this year’s christmas cookies officially wrapped ๐Ÿช๐ŸŽ€โœจ each year I feel like I’m always refining the line up ๐Ÿ˜ this year included:

- classic gingerbread 
- brown butter salted chocolate chunk
- peppermint chocolate s’more
- chewy
the most beautiful post-christmas snow day ๐Ÿฅนโ„๏ธโœจ

#snowday #jerseycollective #winterwonderland
last weekend’s snow day itinerary in nyc โ„๏ธ

1-3 @rockefellercenter tree & fountains were so magical dusted in snow ๐Ÿฅน
4-5 @radiocitymusichall for #rockettes100 ๐Ÿ’ƒ
6-9 @newyorkpalace - be sure to stop into the lobby and see the gingerbread
sunday is for sweet treats ๐Ÿ˜ (especially when nothing else is open yet in the morning ๐Ÿ˜…) 

โ˜ƒ๏ธ @chachamatcha peppermint matcha lattes (hot & iced)
๐Ÿฅ @libraebakery halvah chocolate croissant (cut in halvah to share)
๐Ÿ™ƒ @supermoonbakehouse scalli
a round up of (mostly christmas) cookies from the archive for #nationalcookieday ๐Ÿค—๐Ÿช๐Ÿ‘ฉ๐Ÿป‍๐Ÿณ currently scheming this year’s cookies (the list of what I want to make seems to grow every year) ๐Ÿ™ƒ it’s kinda wild to look back on some of
some bits of november ๐Ÿ‚ enjoyed every last bloom before hard frost ๐ŸŒธ, every drop of sunlight before darkness at 4:30 ๐Ÿฅฒ, frolicking in the first snow(s) โ„๏ธ, and welcoming cozy crafting / cooking / couch season ๐Ÿ˜โœ‚๏ธ๐Ÿช hard to believe it’s alre
october in new jersey ๐Ÿ‚๐Ÿ๐Ÿงกโœจ

#jerseycollective #october #njinbloom #northjerseyadventures #fall #autumn
couldn’t have asked for a better last day of the fall festival at @riamedefarm ๐Ÿฅน๐Ÿ‚๐ŸŽ thanks for having us, and congrats on wrapping a great season! ๐Ÿซถ

next weekend, it’s Christmas at the farm โœจ๐ŸŽ„โœจ stop by and shop 70+ local artisan vend
ate like we just ran the nyc marathon ๐Ÿณ๐Ÿฅ“๐Ÿฅž๐Ÿ”๐Ÿฅ” (none of us ran the marathon) ๐Ÿ˜… thanks for a top tier sunday brunch @billslunch ๐Ÿ˜‹

#sundaybrunch #chesternj #northjerseyeats #diner #billsluncheonette #njeats #jerseycollective #brunch
go go juice from @chachamatcha and dinner at @sarabryn’s go to casual thai spot @nanathaistreet before seeing @sabrinacarpenter at @thegarden ๐Ÿ’‹(night 1/5) @oliviadeano was a treat as one of the openers ๐Ÿซถ still not over the skyline bodysuit ๐ŸŒƒ
this lopsided pumpkin was at the bottom of the bin (left behind after all the more perfect pumpkins had been chosen) ๐Ÿฅฒ - I decided to take him home and turn him into the ๐Ÿซ  emoji (feels particularly fitting for 2025 ๐Ÿ˜…)

happy halloween! โœจ๐ŸŽƒโœจ

#pump
a couple spooky sights from a walk with @bigntoasty this past weekend ๐Ÿ‘ป on our way to the new @inciardimachines at @bloomingdales ๐Ÿ›๏ธ (played $18 of quarters… and pretty sure ballerina man is even more of a myth than the headless horseman ๐Ÿ’€?
a very fun โœจgirls dayโœจ / joint birthday celebration with @rebeccaedenphoto and @sarabryn ๐Ÿฅณ๐ŸŽˆ๐ŸŽ‚

@12.matcha - for matcha lattes (duh), matcha / hojicha / mango ice cream, and yuzu madeleine ๐Ÿต
@liz.christy.garden - was so surprised to see the snowdro
love a good rainy day to deep clean the kitchen ๐Ÿซง๐Ÿ˜Œ๐ŸŒง๏ธ๐Ÿงผโœจ … can’t remember the last time the sink was free from dirty dishes or the counter was this spotless ๐Ÿ˜… - thanks @mrsmeyerscleanday for the assist (and making the house smell like
a look back on 2025 through my junk journal (I finally finished the last few holiday spreads last night ๐ŸŽ€) - I’ve kept written journals my whole life, but this was my first full year of journaling in this format, and it is really fun to flip t this year’s christmas cookies officially wrapped ๐Ÿช๐ŸŽ€โœจ each year I feel like I’m always refining the line up ๐Ÿ˜ this year included:

- classic gingerbread 
- brown butter salted chocolate chunk
- peppermint chocolate s’more
- chewy the most beautiful post-christmas snow day ๐Ÿฅนโ„๏ธโœจ

#snowday #jerseycollective #winterwonderland
do you want the cookie box tour? ๐Ÿ˜˜๐Ÿช๐ŸŽ€

#christmascookies #holidaybaking #cookiebox
last weekend’s snow day itinerary in nyc โ„๏ธ

1-3 @rockefellercenter tree & fountains were so magical dusted in snow ๐Ÿฅน
4-5 @radiocitymusichall for #rockettes100 ๐Ÿ’ƒ
6-9 @newyorkpalace - be sure to stop into the lobby and see the gingerbread
nothing more magical than nyc at christmas time in the snow ๐Ÿฅน๐Ÿ™๏ธโ„๏ธ๐ŸŽ„๐ŸฆŒโœจโ˜•๏ธ 

#rockettes100 #rockefellerchristmastree #nycchristmas radio city music hall, rockettes, rockefeller center, bryant park, macys, no chewing allowed hot cocoa
Christmas crafting with @takearecess craft mocktail peppermint bark’tini โœ‚๏ธ๐ŸŽ„๐Ÿฅ‚๐ŸŽ€โœจ

15% off with code “amyventures”

https://app.devotion.club/brand/recess/amyventures

#origamitutorial #christmascraft #origamiart diy christmas deco
sunday is for sweet treats ๐Ÿ˜ (especially when nothing else is open yet in the morning ๐Ÿ˜…) 

โ˜ƒ๏ธ @chachamatcha peppermint matcha lattes (hot & iced)
๐Ÿฅ @libraebakery halvah chocolate croissant (cut in halvah to share)
๐Ÿ™ƒ @supermoonbakehouse scalli
my emotional support savory pastry of choice for all holiday gatherings / functions: curry puffs ๐Ÿ™ƒ if you’ve been following me for awhile, you’ve probably seen them before ๐Ÿ˜… I thought it was long overdue time to show you how to make the
a round up of (mostly christmas) cookies from the archive for #nationalcookieday ๐Ÿค—๐Ÿช๐Ÿ‘ฉ๐Ÿป‍๐Ÿณ currently scheming this year’s cookies (the list of what I want to make seems to grow every year) ๐Ÿ™ƒ it’s kinda wild to look back on some of some bits of november ๐Ÿ‚ enjoyed every last bloom before hard frost ๐ŸŒธ, every drop of sunlight before darkness at 4:30 ๐Ÿฅฒ, frolicking in the first snow(s) โ„๏ธ, and welcoming cozy crafting / cooking / couch season ๐Ÿ˜โœ‚๏ธ๐Ÿช hard to believe it’s alre
put up the tree this week in honor of our first snow flurries โ„๏ธ (and to cope with it getting dark now before 5 pm ๐Ÿฅฒ)

sipped on @takearecess’s new (very yummy) holiday mocktail โœจ peppermint bark ‘tini โœจ while I decorated ๐ŸŽ„ garnished wi
october in new jersey ๐Ÿ‚๐Ÿ๐Ÿงกโœจ

#jerseycollective #october #njinbloom #northjerseyadventures #fall #autumn couldn’t have asked for a better last day of the fall festival at @riamedefarm ๐Ÿฅน๐Ÿ‚๐ŸŽ thanks for having us, and congrats on wrapping a great season! ๐Ÿซถ

next weekend, it’s Christmas at the farm โœจ๐ŸŽ„โœจ stop by and shop 70+ local artisan vend ate like we just ran the nyc marathon ๐Ÿณ๐Ÿฅ“๐Ÿฅž๐Ÿ”๐Ÿฅ” (none of us ran the marathon) ๐Ÿ˜… thanks for a top tier sunday brunch @billslunch ๐Ÿ˜‹

#sundaybrunch #chesternj #northjerseyeats #diner #billsluncheonette #njeats #jerseycollective #brunch go go juice from @chachamatcha and dinner at @sarabryn’s go to casual thai spot @nanathaistreet before seeing @sabrinacarpenter at @thegarden ๐Ÿ’‹(night 1/5) @oliviadeano was a treat as one of the openers ๐Ÿซถ still not over the skyline bodysuit ๐ŸŒƒ this lopsided pumpkin was at the bottom of the bin (left behind after all the more perfect pumpkins had been chosen) ๐Ÿฅฒ - I decided to take him home and turn him into the ๐Ÿซ  emoji (feels particularly fitting for 2025 ๐Ÿ˜…)

happy halloween! โœจ๐ŸŽƒโœจ

#pump a couple spooky sights from a walk with @bigntoasty this past weekend ๐Ÿ‘ป on our way to the new @inciardimachines at @bloomingdales ๐Ÿ›๏ธ (played $18 of quarters… and pretty sure ballerina man is even more of a myth than the headless horseman ๐Ÿ’€?

All photos / content were created solely for / by
Amy Chen (unless otherwise stated). If you decide to reference anything from my blog / website, please give proper credit. Thank you! :)


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